25 March 2019

RNCM Lawrence Jones MBE - mindset and belief - tech entrepreneurWhatever you call it – the power of intention, the Secret – more often than not, what you think, you will become.

Our minds are incredibly powerful, more so than I believe we even know. And it makes sense that the things that occupy your mind, are the things that will ultimately rule your life day to day.

That’s why affirmations and mantras are so effective in the treatment of anxiety and some mental health challenges. We’re so good at reliving the negative areas of life, but we forget to reinforce the positive messaging, which is where the mantras come in.

It’s proven that negative experiences and emotions have a greater effect than positive. Florida State University professor of social psychology Roy F. Baumeister researched why focussing on the bad rather than the good is part of human psychology.

He said: “Bad emotions, bad parents and bad feedback have more impact than good ones. Bad impressions and bad stereotypes are quicker to form and more resistant to disconfirmation than good ones.”

Losing money has a greater effect than winning it. In the modern world, a piece of negative feedback has far greater impact than many pieces of positive feedback. It’s a narrative we see all too often, and one that I am occasionally guilty of myself.

Mantras and affirmations are one way of disrupting those thoughts, but it all comes down to switching mindset. How do you change the narrative in your own mind?


Look at the great Muhammad Ali. He said that he was the greatest long before he was. He believed it with every fibre of his being, and he became just that.

Closer to home, when you’re assigned a task, if the person assigning that tasks tells you it’s a ‘rubbish job’, will you approach it with the gusto you might if you were told it was an ‘incredible opportunity’?

I know from personal experience just how much impact what you believe has on what you achieve. It changes your whole mindset. When you believe something will be hard, your whole posture changes, you lose energy. When you believe something will be exciting and positive, your heartrate increases, you energy spikes and you attack it with all you’ve got.

Michelle Obama is quoted as saying: “Failure is a feeling long before it becomes an actual result.”

Ultimately, the thoughts that you give energy to, that you believe, are the thoughts that one way or another become reality.


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